The Super Bowl 60 (Super Bowl LX) logo patch has become one of the most talked-about elements of the February 8, 2026, game between the New England Patriots and Seattle Seahawks at Levi’s Stadium — and not just for its design.
The secondary patch reading “USA 250” — celebrating the 250th anniversary of the United States’ founding — has drawn attention for its visual style and its association with President Donald Trump, who has publicly championed the America250 commemoration.
The Patch Design and Trump Connection
According to SFGate reporting, the “USA 250” patch features bold red, white, and blue elements: “USA” in large letters over a blue field, with “250” below on a vertically striped red-and-white background. It appears on the upper left sleeve of jerseys (e.g., visible on New England Patriots white jerseys), positioned beneath the main Super Bowl LX patch on the right side for some teams like the Seahawks. The words “America 250” are also slated to be stenciled on the sidelines.
Looks like we’ve got confirmation of silver-white-white for the Pats in Super Bowl LX.
AND a USA 250 patch to boot. pic.twitter.com/iwENWjNzcj
— NFL Fashion Advice (@fashion_nfl) January 29, 2026
The patch is part of the official America250 initiative — a bipartisan congressional commission marking the nation’s 250th birthday in 2026. Trump has spoken enthusiastically about the anniversary, calling it a chance to “celebrate America” and tying it to his “America First” agenda.
The White House has pushed for major sports leagues (including the NFL) to incorporate America250 branding, and the NFL announced its participation back in November 2025, rolling out elements like special renditions of “God Bless America” and the logo on sidelines throughout the season.
SFGate described the patch as “befitting President Donald Trump’s gaudy inclinations,” noting its flashy, patriotic aesthetic aligns with Trump’s personal style and his promotion of the anniversary. Trump has used sports as a key platform for the commemoration, even as he boycotted the game itself (citing distance and criticizing halftime performers Bad Bunny and Green Day).
The Main Super Bowl Patch: Already Called “Gaudy”
The primary Super Bowl 60 patch itself has faced backlash for its extravagant look:
- Heavy metallic gold threading
- Raised 3D embroidery
- Embedded Swarovski crystals
- Holographic foil background that shifts under stadium lights
Fans and media quickly dubbed it the “gaudy patch,” with social media reactions calling it “tacky,” “over-the-top,” and “like it belongs on a Vegas slot machine.” Some compared it to past Super Bowl patches, noting a trend toward increasingly elaborate (and expensive) designs driven by merchandising and sponsorship revenue.
Political Reactions and Broader Context
The “USA 250” patch has drawn mixed responses amid the politically charged atmosphere around Super Bowl 60:
- Trump’s boycott of the game (due to location and performers) has already made the event a cultural flashpoint.
- The America250 branding is seen by some as a subtle nod to Trump’s “Make America Great Again” messaging, while others view it as a non-partisan celebration.
- Conservative commentators have praised the patriotic elements, while critics argue the NFL’s involvement in the anniversary risks politicizing the game further.
No direct evidence shows Trump personally influenced the patch design, but his public enthusiasm for America250 and his history of intertwining sports with political messaging have fueled the link in media coverage and online discussion.
Fan and Media Backlash
Social media has been vocal:
- “That USA 250 patch looks like Trump designed it himself — gaudy and over-the-top.”
- “NFL turning jerseys into MAGA billboards now? Pass.”
- “Patriotic or political? Either way, it’s distracting from the game.”
The controversy adds another layer to a Super Bowl already filled with off-field drama: Trump’s boycott, ICE enforcement presence debates, halftime performer backlash, and ad bans on prediction markets and tobacco.
As Super Bowl week ramps up, the patches — both the flashy Super Bowl 60 logo and the America250 commemoration — are likely to remain a talking point, whether for their style, cost, or perceived political undertones. The game itself (Patriots vs. Seahawks) may ultimately overshadow the controversy — but for now, even the jerseys are making headlines.
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